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Dietary information

Vegan and Gluten Free Electrolytes

Whether an electrolyte product suits a vegan or gluten free diet depends on its ingredients, not on the format. In confectionery the ingredients to check are gelatine, beeswax, shellac, carmine, dairy derivatives and any cereal-based glucose or starch. EU labelling requires allergens including gluten to be declared in the ingredients list. COUP's confirmed dietary information will be published on the product page and the pack.

Written by COUP · Updated September 2026

What to check on a label

For a vegan diet, the usual candidates in sweets are gelatine, beeswax or shellac used as glazing agents, carmine as a red colour, and milk derivatives. None of these are inevitable in a lollipop — plenty of confectionery avoids all of them — but the only way to know is the ingredients list.

For gluten, EU law requires cereals containing gluten to be emphasised in the ingredients list wherever they appear. The regulated claim gluten-free means below 20 mg/kg, so it carries a defined meaning rather than a vague reassurance.

Why "vegan" is a trickier word

Unlike gluten-free, the term vegan has no single legal definition in EU food law. Brands and certification schemes apply their own criteria, which is why a certification mark or a clear ingredient statement is more useful than the word alone.

Cross-contamination and precautionary labelling

Shared production lines can lead to precautionary statements such as "may contain". These are voluntary and not a substitute for the allergen declaration, but if you react severely to an allergen they matter. Always read the final pack.

COUP's position

COUP will state its dietary attributes clearly rather than implying them. Confirmed information on ingredients, allergens, sweeteners and dietary suitability will appear on each product page and on every pack. Final formulation information coming soon. We would rather say that than guess.

Key facts

  • Format does not determine dietary suitability — ingredients do.
  • Common non-vegan confectionery ingredients: gelatine, beeswax, shellac, carmine, dairy derivatives.
  • EU law requires the 14 major allergens, including cereals containing gluten, to be declared.
  • "Vegan" is not defined in EU food law; "gluten-free" is regulated and means below 20 mg/kg.
  • COUP's confirmed dietary attributes will be shown on the product page and the pack. Final formulation information coming soon.

Sources

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